6 Important White Hat SEO Strategies Website Design Components for a Dental Beauty Website

With every business shifting shops online, dentists and other providers of health and beauty services have had to follow suit. As a dentist offering restorative and cosmetic dentistry services, you need to have the best website to find your target clients. Unfortunately, just having a website isn’t everything. You need to have the right website specifications set up for your business to run efficiently online. Most of these technical specifications are essential for your shop’s Read more…

The Best Guide for Customer Acquisition and Management

Just like the name depicts, customer acquisition simply means gaining new consumers. The process involves persuading consumers to buy a company’s products or services. This has to be done while evaluating the value of customer acquisition since this is what enables you to know how much value the new consumers bring to your business. This is where the need for customer acquisition management comes in. Customer acquisition management is the set of methodologies and systems Read more…

The 7 Elements of an Optimized Dental Clinic Website Design

Would you like to increase your ROI by selling your services online? How do you want your website to look like? Who will design your website? What should be on the website? Which additional information is necessary for a dental clinic website? Once you have decided to expand your business by expanding your reach to the online market, you will have to create a website that puts you at a competitive advantage over your competitors. Read more…

The Reality of SEO with Knowledge-Based Trust: Effective Content Marketing in 2016

Search marketers that have been in the game for a while will tell you that many times we’re not aware about what Google is brewing until a game-changing algorithm update is rolled out. When we’re lucky, Google opens up and lets us know what they’re planning next, like they did prior towards the end of 2014 before their mobile-friendly algorithm update was rolled out in April this year. This is one of those lucky times Read more…

Quick Guide to Help Create an Effective Customer Acquisition Plan for Your Startup

It is the use of the right customer acquisition strategies that enable companies to grow. This is more so when it comes to targeted customer acquisition that enables even the startups to acquire new customers in a cost efficient manner. The important rule for companies to remember is that it often costs more to acquire new customers than to retain them. The acquisition benefits needs to be quantified fully and effective ways of attracting, satisfying Read more…

How to detect and avoid duplication of contents completely

The websites of most individuals fail to get the high rankings due to duplicated content. This is the last thing that most website owners will consider whenever their listings do not meet their expectations. People fail to know the impact of duplicated content since they lack the knowledge of its existence and effect. Below are the ways of detecting and avoiding duplicated content. Product descriptions If you are retailing products that are on high demand, Read more…

Digital Efforts Driving More in-Store Visits – Essentials of Doing Local SEO

One of the biggest challenges, faced by the entrepreneurs today, is tracking the conversion of digital promotion to store visit. Since the inception of digital marketing as a specialty, SEO experts and digital marketers have strived to find new opportunities to perfectly understand the flow of successful store visits that generate from online promotion. The major challenge that marketers face here is that most SMBs or entrepreneurs don’t have the funds to invest in paid Read more…

Google Possum: What Changes Did This Newest Update Bring to Organic Results?

Possum is the name of the massive algorithm update that hit the world on September 1, 2016. This local update for Google search engines shook SEO to the core. Many top ranking businesses saw their kingdom fall, while others stepped on their rubbles to rise to SEO stardom. This “story” is no less interesting than a “Game of Thrones” episode. Come on people! New rules, new players in the field almost every month and turning Read more…

Increase Website Traffic without Getting Into a Conflict with Your Business Goals

“I want more traffic” — we get to hear this way too often while dealing with website owners and online sellers. We won’t say their demand is unreasonable; we are merely trying to hint that their approach towards the “traffic problem” might not yield favorable result. And here’s why. The Thing That’s Wrong with Websites Today This trend is taking its baby steps, and yet it has had a huge effect on website traffic. Most Read more…