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Tom Varen30 Mar, 20170

Pay per Click vs. SEO: what is best for your website?

Pay per click and SEO can be seen as the two sides of a coin. Each of them help in boosting website traffic in their own way. The only major difference between PPC

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Tom Varen27 Mar, 20170

How to perform a content audit for SEO in 2017

What is one way to know for sure that Google will like your website content? Why, to run a content audit, of course! There have been times; we have run around from door

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Tom Varen24 Mar, 20170

How to measure your SEO success

We keep saying, “Websites with successful SEO strategies make lots of money” or “successful SEO strategies are the key to high ROI”. However, we never really say what is the exact measure of

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Tom Varen21 Mar, 20170

Some Advanced Info on Technical SEO for Digital Marketing Experts

SEO efforts are often divided in two categories, namely on-page SEO and off-page SEO. On-page deals with the content and page optimization, whereas off-page is concerned with establishing site-to-site relations. Many believe that

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Tom Varen17 Mar, 20170

Convincing business owners to spend more on content marketing for better marketing gains

It is really very hard to explain why still a significant number of businesses do not leverage the immense powers of content marketing despite including it in their SEO plans. There are numerous

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Tom Varen9 Mar, 20170

5 Worst Mistakes Every SEO Expert Must Avoid

Are you having a hard time attracting relevant traffic on your website? Or maybe you have invested in the most magnificent website but you can’t still convert? Well, you are not alone. Most

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