As digital marketing platforms present small businesses with numerous and relatively cheaper avenues to market themselves and their products, most are yet to take up the challenge. It is time consuming. In like manner, the businesses do not take to the conventional print media marketing because it is usually expensive compared to their minimal revenue.
However, there is a way the small businesses can leverage on the prospects of digital marketing led by a good strategy. Some tips to approach digital marketing include:
Capitalize on the power of social media
Social media has